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Meet the Media: National Exposure – Landing Broadcast Media Coverage (Tips...

Alfred Cox* Placement on national broadcast television, including morning and entertainment programs, has always been the Holy Grail for marketing and public relations professionals. This is just as...

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The Infographic Guide to Measuring Your Public Relations Efforts

Measurement has been a big topic in PR for decades, but it continues to dominate our discussions because the digital age has given us more tools, metrics, and points to measure than ever before. We...

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The State of the Top 25 U.S. Daily Newspapers – Infographic

The media at large can’t really decide whether print is dead or not, but a look at the change in newspaper circulation statistics for the top 25 newspaper outlets – and the savvy businessmen snapping...

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